Monday, September 18, 2006

Death of a Foot Site

Yes...the play on words is unmistakable. But this is nothing to scoff at. An up and coming foot model with her own site, recently called it a day. This is the second and final time for this taking place. It is never a good thing when a good foot site closes its doors, especially when it has a growing fan base. There is a reason for everything, of course. Its time to review a few reasons foot sites close shop.

One of the biggest myths about foot sites is they generate a huge income for their owners. Most of the time, that is not the case. The large sites make their money two ways, with multiple sites and affiliate programs. No one foot site, even a hardcore foot site, pulls in big bucks. That is the reason the owners create a slew of foot sites, ranging from mild to wild. Large sites know the best way to promote their sites is to let others do it for them. Webmasters join affiliate programs to promote large sites for a portion of the signups they generate, making it a win-win for both parties. Small site usually self-promote, and get their signups and customers by word of mouth.

Some sites have the fortune of having little to no overhead, but doesn't guarantee they will stay in business. It is possible to pay models very little to let you do a shoot with them. But if you are not making that money back, then what is the point, other than the love of it. Lower pay usually means less time shooting and less potential for eye grabbing outfits and poses. A few sites have models that do not receive a cent for their time. That too translates into less time shooting, and usually no potential for eye grabbing outfits. So when a guy is shooting a girl for free, he definitely needs to step it up for his fans. If he cannot capitalize on it, his fans will go elsewhere.

There are other reasons beside those two, but one more comes to mind--tunnel vision.
If a site doesn't shoot for its fans, then it is definitely doomed to fail. Although a site owner should be into the content produced, if it is not taking off, it may be time to take an alternate route. For example, if a site is a food crush fetish site, and it does not catch on, the site could refocus its efforts. Perhaps it could combine the crushing with the act of eating the food off the feet. Another idea could be for the site to abandon food alltogether, and have the model crush guys or other models.

Regardless of the reason for a site closing, it is never good. Site owners facing closure can take a cue from large corporations, such as Boeing, Kodak, and KMart. Those companies rethought their strategies, reorganized, and reconstructed. Owning a foot site is a dream for many people. So if they must close down, they should take heart. They should take heart in knowing they lived their dream because that is something the majority of people on this planet will never do.

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